Like their adverstisments Carlsberg were after an office environment that matched their light hearted brand image.
In order to fulfil their goals Carlsberg engaged commercial interior design firm HBO+EMTB to provide design and build services for their Hong Kong executive office.
To address Carlsberg’s requirements for increased headcount within the elongated floorplate, HBO+EMTB adopted an open plan approach to maximize space efficiency and enhance teamwork, while glazed partitions in private offices allowed maximum light penetration.
Carlsberg graphics and a bright colour scheme are used to reflect the energy of the company and reinforce its brand identity. HBO+EMTB created a collaborative fitout that demonstrated a respect for diversity and professionalism.
