Enoki is a healthy fast food Asian concept, located at train stations across the Netherlands railway network.
The retail operator of the Dutch rail network ‘NS’ approached VBAT to create an Asian fast food formula in response to the voice of the modern traveller who is demanding a light and healthy food option on the go.
“Good food makes you happy.” This is the basic philosophy and vision behind the new brand. The name and identity reflects this with its fun, fresh, healthy and contemporary characteristics embedded in Asian food culture. The name Enoki is taken from the mushroom that has been used in the Asian kitchen for centuries. It has a crisp texture, low calorie and has many nutritious benefits.
Throughout Asian history, physicians believed Enoki shared many health benefits, including its overall immune boosting properties.