Are the suppliers, specifiers and end-users of interior fit-out markets really embracing the green revolution? Ashford Pritchard investigates.When it comes to consumer product marketing, we’ve all seen a huge increase in the use of terms such as ‘sustainability’, ‘environmentally friendly’ and ‘green’.



Property
Asia Pacific’s commercial real estate market will continue to dive, plateau and recover depending on the domestic context in the next few years. It is widely acknowledged by market analysts that Asia will rebound faster and more confidently than its European and North American counterparts, in part because of international investment patterns, the rate of GDP growth in China, India and upstarts like Vietnam, and Asia’s volatile track record of peaks and troughs over a shorter period of time compared to older, more established markets.















